Zarooq has unveiled its ultimate Sand Racer car in the build up to this weekend's Abu Dhabi Grand Prix.
The UAE-made vehicle, which is capable of eating dunes with the power-to-weight ratio of a supercar and boasts stunning features, was presented during a press conference at the Sofitel the Palm Dubai.
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Zarooq Motors management has devised a development plan, primarily focused on developing sales in the UAE and the gulf, aiming at drivers who want a high performance sand racing car, which is affordable and easy to maintain; the car can also cater of course to all the car enthusiasts of the region.
“We actually have some people interested in importing the car in the gulf but also in Europe,” Zarooq's motorsport director Mohammed Al Qadi said.
He added: “We will concentrate on exports and launching new products once our local sales are sustainable”.
In parallel, and in order to foster the development of the local championship, Zarooq Motors is initiating a “Dubai Off-Road Racing Track” to host races but also corporate events in a premium and safe environment dedicated to sand racing."
Visit Zarooq Motors for further details.