The first ever book examining the burgeoning growth of sport management in the Middle East, which was co-authored by Mohammed Ben Sulayem, has been released in a new paperback version to meet international demand.

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The book, titled Sport Management in the Middle East: A Case Study Analysis, was written by Sulayem, president of the Automobile and Touring Club of the UAE (ATCUAE), in conjunction with ATCUAE director Dr Sean O’Connor and leading UK academic professor David Hassan from the University of Ulster in Northern Ireland.

It was launched in Abu Dhabi two years ago by Sheikh Nahayan bin Mubarak Al Nahayan, UAE Minister of Culture, Youth and Community Development, with sales surpassing expectations of publishers Routledge.

As a result Routledge decided to release a new paperback version which is now available for order from the company online.

“The level of sales reflects the significance of the book as a serious and in-depth analysis of the business and management of sport in the Middle East region,” said Sulayem.

“The global sports industry is projected to reach $145 billion (Dh532bn) by the end of this year, and research and knowledge are both critical to the Middle East growing its already substantial share in the industry.”

In addition to providing an overview of the region’s sporting strategy and key stakeholders, the book offers a number of detailed case-studies of sport in individual Middle Eastern countries. 

The book has become a unique guide to sport management in the region, and makes essential reading for any serious student or scholar of sport management, sport business, Middle East studies, or sport and society. 

The importance of sport in profiling the Middle East globally is now widely accepted.

Top sports events in the UAE, including the Dubai World Cup, Abu Dhabi Grand Prix and PGA European Tour golf tournaments as well as the 2022 FIFA World Cup in Qatar and the Grand Prix of Bahrain, have placed the region at the forefront of the sport, event and tourism sectors worldwide.